European Journal of Applied Business and Management

Rosinha, António Palma, PIAGET INSIGHT RESEARCH CENTER; Instituto Português de Administração e Marketing (IPAM), Portugal

• Vol 10, No 3 - Articles
  The Role of Digital Influencers in the Lifestyle Sector: The Impact on Purchase Intent of Instagram Users
  Abstract  PDF

European Journal of Applied Business and Management

ISSN: 2183-5594

DOI: https://doi.org/10.58869/EJABM

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