Restaurants with a Michelin star in the tourist revitalization of the county of O Salnés (Galicia, España)
Abstract
ABSTRACT
Purpose: The aim of this article is to determine the impact of Michelin-starred restaurants in the region of O Salnés (Pontevedra) and in the neighbouring municipality of Poio, which also participates in the tourism dynamics of the region in question.
Methodology: We carried out a series of interviews in the 4 Michelin-starred restaurants in the area under study. We also made use of the information contained on the Internet, through interviews, their websites and opinion forums.
Findings: Our results show that these restaurants design new experiences, promote local products and the work of the chef, innovate and expand links with producers, develop rural areas, act as motors of local gastronomy and increase media capital.
Originality/value: This study highlights the importance of the Salnés region in this area for Galicia. It also shows the novelties they bring to the Galician gastronomic scene. The first star arrived in 1980 and the others since 2000. This has represented a change in many concepts of business model, gastronomic proposal and tourist profile, from which the region has benefited.
Keywords: Michelin Stars, Region of O Salnés, Gastronomic Tourism, Restaurants, Michelin Guide.
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European Journal of Applied Business and Management
ISSN: 2183-5594
DOI: https://doi.org/10.58869/EJABM
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